Explore UrbanAsia-the Future of Urban Living with IFFS 2019…
Singapore is a world city with immense clout when it comes to doing greater things for the betterment of society across the board. This is why it’s known as a major regional hub for holding global summits and trade events that are tailored to change as well as add spice to how people live in their urban environment. The International Furniture Fair Singapore (IFFS) is one such great event that’s going to draw in big names in furniture from around the world. As it makes its inaugural debut along with the 36th ASEAN Furniture Show and NOOK Asia at the Sands Expo and Convention Center, Marina Bay Sands (MBS) from 9 to 12 March next year, the theme at its heart will be UrbanAsia-the Future of Urban Living.
The entire experience is based on exploring future lifestyle solutions that will cater to modern tastes and evolving aspirations will be congregating tremendously at the IFFS 2019. As a regional hub strategically located in the heart of Asia, IFFS is the perfect platform to experience the latest and best solutions from across the world.
Urban Living Showcases
Southeast Asia’s urban homes are home to one-third of its total population today, but generate over two-thirds of the region’s GDP. Fueling growth at an unprecedented rate, urban dwellers are now increasingly well-traveled, design-savvy, digitally inclined and home-proud. Mention ‘urban living’, and well-connected living-spaces with minimalist yet sophisticated furniture, sleek, multi-functional appliances and smart home technology instantly come to mind.
Mr. Ernie Koh, Chairman of IFFS Pte. Ltd simply put it this way, “Today’s consumers are looking for more than just a statement piece. Growing affluence, increasing disposal income and prevalence of travel all have whetted their appetite for sophisticated and well-rounded living solutions that reflect their lifestyle choices. Singapore stands at the intersection of crisscrossing global trade between China and North America. Given the global context, it’s more important than ever to enable the aspirations of Asian designs.”
With its international cosmopolitan urban landscape, and stature as a UNESCO Creative City of Design, Singapore has become the standard-bearer of urban living. To illustrate emerging urban trends, and drawing inspiration from the rich heritage, culture and diversity of neighboring densely populated countries, IFFS 2019 will also unveil three signature showcases from Philippines, Thailand and Singapore. Partnering renowned interior designers, and design-inspired and innovation-driven brands, each signature showcase will be elegantly designed and luxuriously furnished.
These showcases will offer compelling visitor-centric experiences and appeal to both the aesthetic senses and individualized needs of urbanites. Visitors can further expect these showcases to address different desired lifestyles and aspirations, from speculative scenarios to tangible solutions, with each signature showcase reflecting the unique flavor of an ASEAN country.
New Venue, New Experience
To cement its industry-leading position as Southeast Asia’s premier sourcing platform, IFFS 2019 will be held at the Sands Expo and Convention Center. Occupying two levels and spread across six well-curated walls, visitors can expect a comprehensive portfolio of almost 400 international exhibitors from over 30 countries.
This award-winning venue is strategically located at the heart of Singapore’s Central Business District, and is Asia’s leading destination for business, leisure and entertainment.
Visitors can also expect a host of luxurious benefits, including special discounts at MBS-owned restaurants and exclusive room rates at MBS.
Online registration for trade visitors and buyers will open on Friday, 28 September 2018.
About International Furniture Fair Singapore, NOOK Asia and ASEAN Furniture Show
The International Furniture Fair Singapore, held in conjunction with the ASEAN Furniture Show and NOOK Asia, is regarded by industry experts as Asia’s premier sourcing platform and design-led exhibition. With almost four-decades of experience since its inaugural event in 1981, IFFS/AFS remains the most distinctive channel for both regional and international companies to penetrate the global market.
Together, IFFS/AFS and NOOK Asia will feature a comprehensive range of furniture, furnishing, decorative accessories interiors and fittings by a diverse portfolio of quality exhibitors, and attract a healthy and well-represented attendance of trade buyers and visitors from the entire furniture ecosystem and value chain.
To make it a holistic trade event, the various design initiatives such as SingaPlural, Design STARS, International Design Showcase and Design Seminars offer added depth and dimension to this Singapore-anchored trade event, raising its profile as a show not- to-be missed in the industry calendar.
IFFS/AFS is supported by the ASEAN Furniture Industries Council (AFIC), DesignSingapore Council, Enterprise Singapore, and the Singapore Exhibition and Convention Bureau.