Christmas shopping starts NOW!

The year 2020 is one of the strangest years in history. Never before did we see the world go into lockdown, where people had to stay home, and airports and shopping malls became ghost towns. Remote working became the new normal, and e-commerce grew at…

Interactive magazine for customer engagement

With summer back, beaches open again and events about to reappear on the world stage, EuropeanLife has introduced the perfect after–corona virus marketing tool; the Interactive Magazine. Events and brands more than ever have to focus on product quality, customer experience and public engagement to…

Event visibility is a choice!

In the past months, we have seen many international event organisations cancel their events due to Covid-19. The financial damage from these cancellations has been too extensive for some companies to handle. People have been fired and offices closed. The past week has brought signs…

Drop the wait-and-see attitude!

It’s May, which means it’s springtime and an important time for luxury sales. People always get a bit crazy this time of year; winter is gone and it is time to be outside, seeing the new colours and new fashions and meeting new people. I…

The Ultimate Holiday Shopping Guide 2020

Most luxury brands are looking at 2020 as a lost year. Sales have slowed down, shops are closed and many entrepreneurs are in serious financial trouble. Nearly 60 percent of global consumers kept their wallets shut during the peak outbreak months, a time when sales…

EuropeanLife Blog

  Dear readers, partners, network and friends, Working with EuropeanLife Magazine makes it important to communicate with our readers and network all over the world. The best way to do this is to take you with me in a personal journey to write about Luxury,…